– How ChatGPT works
– Strengths, limitations, and use cases

– Automating customer interactions
– Building AI-driven chatbots

– Using ChatGPT for copywriting, social media, and campaigns
– Personalization and audience targeting

– Leveraging AI for analytics and insights
– Scenario planning and predictive analysis

– Understanding bias, fairness, and transparency
– Developing responsible AI practices

– Apply AI and ChatGPT to a real-world business problem
– Design a solution, demonstrate its impact, and present findings
– Final presentation + certificate award